The post Charles Schwab Enters Crypto War, Launching Spot Bitcoin & Ethereum Trading appeared first on Coinpedia Fintech News Charles Schwab, one of America’s largest brokerage firms with $10.7 trillion in client assets, is moving closer to offering direct (spot) trading in Bitcoin and Ethereum. Meanwhile, CEO Rick Wurster just confirmed Schwab will soon launch spot trading for Bitcoin and Ethereum, hoping to help clients keep all their money, stocks, bonds, and crypto in one trusted place. Schwab Launches Bitcoin & Ethereum Trading In a recent CNBC interview, Wurster noted that Schwab’s clients already hold significant exposure to crypto through exchange-traded products (ETPs), owning more than 20% of the entire ETP market. However, crypto still makes up a small slice of Schwab’s total assets, roughly $25 billion out of $10.8 trillion. Schwab thinks giving them simple spot BTC and ETH trading “sometime soon” will unlock new growth. JUST IN: $10 trillion Charles Schwab CEO says they will launch Bitcoin trading "sometime soon" and will be competing with Coinbase pic.twitter.com/VnpHfcFed0 — Bitcoin Magazine (@BitcoinMagazine) July 18, 2025 The timing is perfect as rules for crypto are becoming clearer. The U.S. House recently passed the GENIUS Act , setting new rules for stablecoins. Along with relaxed restrictions from banking regulators, this has made it easier for companies like Schwab to move into crypto. Competing With Coinbase Schwab’s entry into spot crypto trading is aimed at challenging existing players like Coinbase. After listing Bitcoin and Ether ETFs and allowing related funds and options, adding direct coins is the next step. Wurster stated that many Schwab clients currently store 98% of their wealth with the brokerage but keep a small portion of crypto with other exchanges. They would rather view everything, stocks, ETFs, options, and now coins, in one secure dashboard. .article-inside-link { margin-left: 0 !important; border: 1px solid #0052CC4D; border-left: 0; border-right: 0; padding: 10px 0; text-align: left; } .entry ul.article-inside-link li { font-size: 14px; line-height: 21px; font-weight: 600; list-style-type: none; margin-bottom: 0; display: inline-block; } .entry ul.article-inside-link li:last-child { display: none; } Also Read : Coinbase CLO Exposes 5 U.S. States for Defying CLARITY’s Crypto Staking Rules , Institutions Add More Crypto The push toward crypto isn’t limited to Schwab. A March survey by Coinbase and EY-Parthenon found that 83% of institutional investors plan to increase crypto allocations in 2025, with altcoins like XRP and Solana emerging as favorites. Another study found 90% are using or testing stablecoins. Schwab wants to be ready when these allocations shift from “experimental” to “standard.” Profits Rise as Schwab Grows Even though global crypto spot trading dipped last quarter, Schwab’s quarterly profit jumped 60%, EPS hit $1.14, client assets rose 14% to $10.76T, and trading revenue climbed 23% to $952M, partly boosted by heavy activity around new U.S. tariff news For Schwab, crypto isn’t just an add-on anymore, it’s becoming part of its main business plan for the future. .article_register_shortcode { padding: 18px 24px; border-radius: 8px; display: flex; align-items: center; margin: 6px 0 22px; border: 1px solid #0052CC4D; background: linear-gradient(90deg, rgba(255, 255, 255, 0.1) 0%, rgba(0, 82, 204, 0.1) 100%); } .article_register_shortcode .media-body h5 { color: #000000; font-weight: 600; font-size: 20px; line-height: 22px; text-align:left; } .article_register_shortcode .media-body h5 span { color: #0052CC; } .article_register_shortcode .media-body p { font-weight: 400; font-size: 14px; line-height: 22px; color: #171717B2; margin-top: 4px; text-align:left; } .article_register_shortcode .media-body{ padding-right: 14px; } .article_register_shortcode .media-button a { float: right; } .article_register_shortcode .primary-button img{ vertical-align: middle; width: 20px; margin: 0; display: inline-block; } @media (min-width: 581px) and (max-width: 991px) { .article_register_shortcode .media-body p { margin-bottom: 0; } } @media (max-width: 580px) { .article_register_shortcode { display: block; padding: 20px; } .article_register_shortcode img { max-width: 50px; } .article_register_shortcode .media-body h5 { font-size: 16px; } .article_register_shortcode .media-body { margin-left: 0px; } .article_register_shortcode .media-body p { font-size: 13px; line-height: 20px; margin-top: 6px; margin-bottom: 14px; } .article_register_shortcode .media-button a { float: unset; } .article_register_shortcode .secondary-button { margin-bottom: 0; } } Never Miss a Beat in the Crypto World! 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Charles Schwab is one of America’s largest brokerage firms, managing $10.7 trillion in client assets across stocks, bonds, and now crypto. Is Schwab still owned by Bank of America? No, Schwab is not owned by Bank of America. It is an independent publicly traded company listed under the ticker SCHW. Are institutions increasing crypto investments? Yes, 83% of institutions plan to raise crypto allocations in 2025, with interest in Bitcoin, Ethereum, XRP, and Solana.