Researcher SMQKE (@SMQKEDQG) recently shared an interview where NASDAQ representatives discussed a shift in institutional engagement within the digital asset market. While Bitcoin remains the sector’s first mover and largest asset, there is growing recognition of other blockchain networks and their practical use cases. This trend suggests that large-scale market participants are now considering a broader range of assets, including XRP for integration into financial infrastructure. One of the representatives noted that the conversation is beginning to “broaden out beyond Bitcoin” as institutions start to assess the fundamentals of other networks. Institutional adoption of XRP has surged in 2025 . This shift reflects an evolution from speculative interest toward evaluating the specific roles these assets can play in global finance. NASDAQ: “WE ARE SEEING INSTITUTIONAL INTEREST EXPAND BEYOND BITCOIN TO TOKENS LIKE XRP” Listen. pic.twitter.com/JfV3Up4mEo — SMQKE (@SMQKEDQG) August 13, 2025 XRP’s Cross-Border Utility In the discussion, XRP was described as a key component in the emerging financial architecture. Its primary function centers on enabling near-instant foreign exchange settlement for cross-border transactions . By converting fiat currencies into XRP, transferring them in seconds, and converting them back to local currency, the system could significantly reduce international payment costs. Under the current remittance structure, fees often average around 7% of the transaction amount. The NASDAQ rep suggested that XRP’s model could lower these costs to under 1%, providing a tangible efficiency gain for financial institutions and payment providers. The emphasis was not on speculative trading but on operational benefits, particularly for banks and settlement platforms. XRP’s Functional Positioning The analysis places XRP within a broader functional framework of blockchain adoption. In this view, each asset has a defined role in financial operations, with XRP positioned as a behind-the-scenes mechanism for seamless cross-border value transfer. We are on X, follow us to connect with us :- @TimesTabloid1 — TimesTabloid (@TimesTabloid1) June 15, 2025 Its settlement speed, low cost, and capacity to operate across jurisdictions were presented as competitive advantages in an environment where efficiency is becoming increasingly important for banks and payment providers. Market Implications The acknowledgment from NASDAQ representatives indicates that XRP is not only being considered by institutions but also understood in terms of its practical utility. Institutional adoption of digital assets is often linked to infrastructure needs, regulatory clarity, and measurable efficiency gains, all of which were points indirectly raised in the discussion. SMQKE highlighted the significance of the moment, pointing directly to the fact that NASDAQ is seeing “institutional interest expand beyond Bitcoin to tokens like XRP.” For the XRP community, such recognition aligns with long-standing beliefs about the token’s intended use case and its fit within global payment systems. Disclaimer : This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are advised to conduct thorough research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses. Follow us on X , Facebook , Telegram , and Google News The post NASDAQ: Institutional Interest Is Shifting from Bitcoin to XRP appeared first on Times Tabloid .