Most people on crypto X are familiar with the “Never sell your Bitcoin” maxim. However, on May 13, one of the prominent Bitcoin influencers, trader and investor Willy Woo, admitted he is selling his holdings to invest in Bitcoin infrastructure instead. The post sparked debates and was booed by many in the crypto community. However, Woo presented some rationale in defense of his decision. Woo isn’t bearish on Bitcoin Willy Woo is far from being somewhat bearish on Bitcoin. Just a week before publicly claiming that he was getting rid of his BTC, he predicted that Bitcoin dominance would surpass 90% in the next 15 years. Woo has been an avid Bitcoin trader and market expert for many years. His revelation about selling BTC to invest in Bitcoin infrastructure companies came up totally unprovoked. He just replied to the tweet of a popular X account The Bitcoin Therapist, who calls everyone who is selling bitcoins “retards” more or less on a daily basis. Replying to one such post, Woo admitted that he had actually just sold some of his BTC to a contractor doing some work for him, adding, “This is how BTC wins. Adoption.” When the Bitcoin Therapist referred to this as a charitable donation, Woo said that he is getting rid of all his BTC now, “Buying BTC infrastructure companies with it.” TBH I’m in the process of getting rid of all my BTC. Buying BTC infrastructure companies with it. But to your point there was a time when BTC was climbing by 30% per week and OGs were giving away 5BTC at a time via faucets in order to support the network with new users. — Willy Woo (@woonomic) May 14, 2025 To explain his decision, Woo provided an example of himself investing in Exodus Wallet in 2016. According to Woo, the profits made from this investment are 2.5 times bigger now than the profits from the Bitcoin investment made at that time. He noted that nowadays, Bitcoin startups have Bitcoin treasuries, and if the startup itself turns out to be a failure, the BTC treasury may mitigate the risks. However, in the event of a startup’s success, it is possible to gain much more than by investing solely in Bitcoin. Excuse my language but you would have to be fucking retarded to sell your bitcoin right now. — The ₿itcoin Therapist (@TheBTCTherapist) May 13, 2025 Although Woo presented his vision, few to no people on X found it convincing. In the comment section, people referred to it as a mistake; some expressed suspicion that Woo is probably hinting at a soon-to-come correction. When the Bitcoin Therapist posted a screenshot of Woo’s revelation, captioning it “Legendary trader Willy Woo, says he’s selling his Bitcoin to buy infrastructure companies,” many people questioned the “legendary” status itself, called Woo names, or dismissed Woo, saying that he is “not the same” after mistakes he has been doing since 2021. Generally, a screenshot of his post taken out of context was ridiculed and received severe backlash. LOL. Selling the actual infrastructure — the literal foundation of everything — to buy “infrastructure companies” Everyone of these infra & treasuries companies will be buying Bitcoin. https://t.co/AXkk8tD8Pl — Sina 🗝️⚡ 21st Capital (@Sina_21st) May 14, 2025 However, a rare voice of support, product builder Dan Sanchez, replied to the screenshot, noting that he has been paying people with BTC and, although he may have missed huge returns because of this, “the bigger incentive is making an impact on people that provide real value.” I've spent a lot of my Bitcoin on domains, projects, logos, people, data, and other resources. Does it freak me out that I could have WAY more liquidity than I do now? Sure does. The bigger incentive is making an impact on people that provide real value, so that they themselves… — Dan Sanchez (BitcoinMedia.com) 🟠 (@DanSanchez) May 14, 2025 In December 2024, it was reported that Willy Woo invested in Debifi, a noncustodial platform facilitating Bitcoin-backed lending. Woo sees the platform not just as a lending platform but rather as a tool that allows long-term holders to borrow more funds without having to sell their holdings. David Bailey vs subscribers Just hours after the fuss surrounding Woo’s alleged Bitcoin sale, David Bailey of Bitcoin Magazine and Nakamoto, a new company following the steps of Strategy, got in an argument with his subscribers on X. The dispute erupted as Bailey asked what’s wrong with selling bitcoins to buy back discounted shares of his company, Nakamoto (NAV). Read more: Michael Saylor Asserts MicroStrategy Will Never Sell Its Bitcoin There were various responses, with commenters not only showcasing a strong “Never sell Bitcoin” stance but also emphasizing that selling Bitcoin would send the market a signal that won’t land well for Nakamoto. For instance, it can be a signal that the company’s trust in Bitcoin is weak, which is not a good look for a company built around the idea of relentless Bitcoin accumulation. Another argument against trading Bitcoin is that it may signal weakness of the NAV shares themselves. If a company is trading below 1 NAV the market is likely worried about future default risk / too much leverage. So selling bitcoin to buy back shares would shrink the asset base, leave liabilities unchanged, and increase the company’s leverage ratio further. — Joe Burnett, MSBA (@IIICapital) May 14, 2025 Bailey didn’t agree with anyone. He posted another tweet, guessing that people in the comment section simply cannot distinguish arbitrating from selling, adding, “I feel like I’m taking crazy pills reading these comments, lol.” This is going to sound crazy but the biggest issue with a Bitcoin Treasury Co selling btc will be the psychological factor that a BTC Co is actually selling Bitcoin. — TO (@TheOneNotChosen) May 14, 2025 Plan B’s case Plan B is a prominent Bitcoin influencer and popularizer of adopting the Stock-to-Flow model for Bitcoin price analysis. Plan B made headlines in February when he revealed that he is moving his Bitcoin holdings to ETFs to reach “peace of mind” and avoid problems with private key management. ⚠️ Disclosure ⚠️ I have transferred my bitcoin to ETFs. Yes I know, not your keys not your coins. But it is just easier for me to manage bitcoin the same way as equities and bonds. Also, not having to hassle with keys gives me peace of mind. I guess I am not a maxi anymore. — PlanB (@100trillionUSD) February 15, 2025 The move triggered much criticism, both from Bitcoin maxis and Bitcoin skeptics. As for the latter, economist Peter Schiff referred to Plan B’s switch to ETFs as “another example of Bitcoin not fulfilling its supposed purpose.” Bitcoiners criticized Plan B for entrusting control over his funds to a third party. That’s not about being a maxi or not… It’s about the individual decision of having an asset in your control or not. Do you trust yourself or do you trust someone else? — Dan Held (@danheld) February 15, 2025 Just like in the case of Bailey and Woo, selling Bitcoin, no matter for what purpose, is met with dismay and disapproval. So, never sell your Bitcoin. Or, perhaps, sell it in secret. Read more: PlanB transfers Bitcoin to ETFs, prefers ‘peace of mind’